“Community” definition matters for wildfire risk education efforts

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Biophysical and social data collected at the property level are used to investigate whether practitioner defined “communities” within a contiguous geographic area are distinct in dimensions relevant to tailoring wildfire preparedness and mitigation education efforts. Specifically, we ask: How can local, community-specific social data inform wildfire education efforts across diverse communities? To answer this question, the research attends to the notion that there is not a one-size-fits-all approach to fire adapted communities by investigating what (e.g., the messaging, the programs, the communication mode), if anything, about wildfire education efforts should be tailored to the local context?