Fire Communication & Education
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We found that many community members were initially drawn to learn about wildfre risk mitigation, but their informational needs shifted toward broader forest ecology over time, suggesting that communication strategies and topics must also evolve over time. Some common terms used by land management professionals were unclear to public audiences, sometimes leading to feelings of dissatisfaction with outreach. One-on-one meetings and experiential group learning were perceived by information providers and community members to be useful strategies for outreach. Our fndings can be used to improve ongoing outreach in this study area and inform similar efforts elsewhere.
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Five ethical lenses were generated from the thematic coding process: Epistemologies and Representation, Values and Priorities, Risk and Uncertainty, Power, and Metaethics. The five lenses provide a framework to identify prospective ethical tensions in wildland fire decision-making, both within and cutting across categories. This framework provides a way of structuring future investigations into wildfire ethics, as well as a starting point for developing techniques to integrate community and stakeholder values.
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Description: This webinar will summarize recent research examining the equity implications of rising wildfire risk and associated costs, including insurance coverage and the comparative costs for risk management activities in populations with different incomes.
Presenter: Matthew R. Auer; The University of Georgia School of Public and International Affairs
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From building firelines to researching fire trends over time, fire management and science require great communication to be successful. Our panel will share their experiences and tips on how to effectively talk about fire to gain support and build a collaborative network. We’ll address your questions about fire science communication and discuss best practices for defining objectives, connecting with your audience, and tools/resources that can help along the way.
Webinar recording.
Description: This webinar will go over results of a recent literature review of studies that focus on the environmental justice aspects of wildfire, as well as present preliminary findings on how different socio-demographic groups have been affected by wildfires across California in the last decade.
Presenter: Francisco Escobedo; US Forest Service Pacific Southwest Research Station
Webinar recording.
Description: The U.S. Forest Service’s Wildfire Crisis Strategy, and the Bipartisan Infrastructure Law that is funding the agency’s initial investments to reduce wildfire risk under the Strategy, both call for considering equity and environmental justice when implementing projects. We present practical applications of our research on the environmental justice implications of hazardous fuels reduction, including new tools, that help address this need.
Presenters: Susan Charnley & Mark Adams; US Forest Service Pacific Northwest Research Station
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Prebunking and debunking misinformation are first steps toward ensuring that policy makers, journalists, judges, members of the public, and elected officials are skeptical of weakly supported scientific information, which can hinder effective wildfire management.
Webinar recording.
How will you deliver your message to the right people?
Rangeland professionals know a lot about rangeland ecology and management, but not about marketing, especially online communication. Online communication is here to stay, investing time now to learn more about it will prepare you for the future.
Webinar recording.
What are you saying to them and what should they do?
Rangeland professionals know a lot about rangeland ecology and management, but not about marketing, especially online communication. Online communication is here to stay, investing time now to learn more about it will prepare you for the future.
Webinar recording.
Who are you talking to?
Rangeland professionals know a lot about rangeland ecology and management, but not about marketing, especially online communication. Online communication is here to stay, investing time now to learn more about it will prepare you for the future.